‘ORGANIC’ VS ‘PAID’

Paid Adwords

Organic (Natural)

For differentiate paid keywords (from google adwords) from organic keywords (from natural google search) using referral URL we must look at URL path if it contain “aclk” then it AdWords, also “sa=l” or “sa=L” must be set, also look at “adurl” (but it only for new).

Example : http://www.google.ru/aclk?sa=L&ai=CGQe9IKiqUre0Dcb57Abu64CABqmNzboEmeuhqXvPyIIJCAAQASgCUNCU__78_____wFghAXIAQGpAq-L8S2ZvUQ-qgQlT9Ddw9sbMjt6r62EdrGu_psl8xtrz1o3ltazQPTiTFX1Yrd6BboFEwiSy4-fyKy7AhUyBtsKHYoMAPPKBQCAB8Gp0i6QBwE&ei=IKiqUpK7BrKM7AaKmYCYDw&sig=AOD64_1pMv15FgOb54PR1JPhxPdW5MkL_Q&rct=j&q=buy+used+cars&sqi=2&ved=0CCgQ0Qw&adurl=https://www.tqmbazaar.com

In addition to the new google url format there are three others:

google.com/search (old format)
google.com/url (new format)
google.com/ie (mobile search)
google.com/webhp (contains #hash query)
google.com/aclk (adwords)

#hash query example: http://www.google.com/webhp#hl=en&q=flowers&btnG=Google+Search&aq=f&oq=flowers&fp=g9hIhDHDw6.

Resume

Here described new google’s url construction for finding differences between “organic” and “paid” referrals using URL.

MyNotes

пятница, 13 декабря 2013 г.

Google ‘ORGANIC’ versus ‘PAID’ using only referrer's url

‘ORGANIC’ VS ‘PAID’

Resume

Sources:

пятница, 13 декабря 2013 г.

Google ‘ORGANIC’ versus ‘PAID’ using only referrer's url

‘ORGANIC’ VS ‘PAID’

Resume

Sources:

пятница, 13 декабря 2013 г.